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NORTHWEST FOOD NEWS

Friday October 24 2014

UK’s First Dedicated Gluten-Free Baking Machine Unveiled At Liverpool FreeFrom Show




UK’s First Dedicated Gluten-Free Baking Machine Unveiled At Liverpool FreeFrom Show

World-renowned Italian electrical-appliance brand, Imetec, has announced it will be launching the UK’s first dedicated gluten-free baking machine at the Allergy and Free From show in Liverpool later this month.
 
Zero Gluten Baker is the first of its kind in the gluten-free market, complete with seven specialist baking programmes and is set to make a significant difference to the lifestyles of coeliac sufferers across the UK, who often have to give up all bread and cakes following their diagnosis.
 
The zero-gluten baking machine will be officially unveiled and made available on sale to the public for the very first time at the Allergy & Free From Show North in Liverpool, which has significantly expanded in the North West over the last three years, attracting an average of 9,000 visitors.
 
Research shows that one in 100 people in the UK are affected by coeliac disease, with 75 per cent of sufferers believed to be undiagnosed. The only way the autoimmune disease can be treated is by following a life-long gluten-free diet, and left untreated, coeliac disease can lead to infertility, osteoporosis and bowel cancer.
 
Commenting on the launch of the product, Jacqueline Townson, senior product manager at Imetec, says: “We’re really excited to be launching Zero Gluten Baker at the Free From Show in Liverpool. This product is especially for coeliacs, creating mouth-watering recipes alongside a dedicated gluten-free chef.
 
“We have met and been touched by the stories of coeliac sufferers across the UK and wanted to develop a product which would allow them to really enjoy freshly baked bread and cakes again without the mess. We are so proud of the product and excited about the impact it will have for those who follow a gluten-free diet.”
 
The Allergy and Free From Show takes place on the 25th and 26th of October. Come and visit us at stand G5 to taste Zero Gluten Baker breads and cakes for yourself.
 
Free tickets to the show can be found here (usually £5): http://www.allergyshow.co.uk/liverpool/e-ticket-registration/?referrer=zeroglutenbaker



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